Contemporary art troublemaker Damien Hirst, known, among other things, for his controversial works featuring animal carcasses imprisoned in formaldehyde, has also given in to the NFT wave. With The cointhe British artist plans to destroy, on the occasion of an exhibition, several thousand works that his followers have decided to keep in the form of NFTs.
After Jeff Koons and his crazy – not to say lunar – NFT project, it is now the turn of another star of contemporary art to put his stone in the building: the British artist Damien Hirst, also known for his disturbing and excessive works. As for the thousands of punctual paintings of him or his Cherry blossoms, exhibited last year at the Cartier Foundation for Contemporary Art, today we speak again with The coin.
A heavyweight of contemporary art
A year ago, Damien Hirst joined the Heni platform to The coin and put up for sale the NFTs of 10,000 of these “point paintings” created by him in 2016. “OrIt is often said that money corrupts art. Here is an attempt of the art of corrupting money. “, the founder of the platform had declared about the project at the time. Buyers of each painting had until July 27, 2022 to choose whether to keep the work in NFT or in its physical form. The key: an exhibition at the beginning of the next school year during which Damien Hirst will gradually burn the thousands of physical works abandoned by buyers in favor of NFTs.
It is therefore from next September 9 that Damien Hirst, in his lair of the Newport Street Gallery (London), will exhibit and then set fire to these thousands of colorful canvases daily -when the fateful date arrived, 5,149 people chose to separate of their NFTs for physical works, while the other 4,851 therefore decided to hand them over to the flames to keep their NFTs, according to figures shown by the platform. At the end of the exhibition at the Newport Street Gallery, the remaining works will be destroyed during the Frieze Week contemporary art fair next October.